It’s not unusual to find a tourism center relatively barren of excitement. Yes, there might be some posters on the wall depicting some of the area’s more photogenic attractions, brochures and maps, and often a volunteer or two ready to become a helpful voice for those stopping in for directions, tips on attractions or shopping, or perhaps hoping to pick up a souvenir on their way out of town.
The Montérégie, Quebec, Canada, tourism department wanted something more lively and interactive. They decided on an approach that would excite visitors about the adventures awaiting them and the offerings of local businesses and attractions.

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