Coloredge New York – Los Angeles, a single-source provider of complete graphics production, announced today that it is entering into a partnership with YCD Multimedia in order to create new digital media solutions for clients. Providers of digital signage and digital-merchandising, YCD Multimedia offers a platform of software applications that enhance the evolving in-store customer experience by integrating retail and communications applications, making YCD “an ideal partner” for Coloredge NY- LA, the announcement said.
Coloredge’s Creative Services division will work closely with clients to offer a completely customizable and scalable digital marketing strategy, providing display placement and in-store architecture strategy, content creation and management, and real-time data analysis to chart the effectiveness of their marketing campaigns through YCD technology.
“YCD multimedia’s sophisticated real-time data analytics combined with dynamic content provided by Coloredge’s interactive team results in high impact digital media with a measurable return on investment,” Christopher Searson, VP of creative services, Coloredge, said in the announcement.
Publication: Friday, February 17, 2012
