Zoom Media and GoodLife Fitness are building up their exclusive digital media and advertising relationship across a national network of fitness clubs. Zoom Media, the Montreal-based digital signage and advertising firm, will install its Flexcast-branded digital media suites in some 275 fitness facilities across the country. Each suite includes high definition overhead entertainment displays with audio and video capabilities, as well as digital signage (video only) faces in each GoodLife club. The digital network will be privately branded for GoodLife and will be operated by Zoom’s digital subsidiary, ClubCom.
Publication: Tuesday, June 21, 2011
